Showing posts with label Culture. Show all posts
Showing posts with label Culture. Show all posts

Thursday, 12 November 2009

Elements of a thriller

The thriller has a broadened scope to its forebear, the detective novel. This means more elements in play; a more complex system, therefore requiring more mental juggling on the part of the reader. This can be made easier by maintaining strict sequentiality in narrative lines, so that characters' actions (and illustrative description, side-story etc.) follow the plot trajectory as closely as possible. In this way, each action automatically references the last, and the integrity of the overall sequences can be maintained in the reader's mind.

Constructing a Story

A Story is constructed from a situation. It takes this complex situation and uses it to produce a wholly new form of content. It is a way in and thus contains all the practical and ideological baggage of accessing, understanding and expressing this situation, mediated by the formal necessity of expressing it as a story (or an opinion piece, etc.).

The formal necessity means that the publicising of the situation is mediated by a specific form that itself contains ideological elements, structural requirements and immediate practical concerns.

Example: the famed Jan Moir article on Stephen Gately

The situation was that SG had been found dead in his apartment. He had died (in his sleep I think) after returning home from a night out. Himself and his civil partner had invited another man to stay with them that night. The coroner had preliminarily announced that the death was natural. The family had stated that there was a history of congenital heart problems.

The story constructed brought together these facts, and ordered them into an opinion piece, with a specific aim - to provoke sensations of disturbed moral conscience in the readers.

It did this by emphasising the aspects of the situation that suited a moralistic reading - homosexuality, civil partnerships, drugs - and discounting the elements that undermined this - coroner's statement, family's statement.

So, elements of the situation are worked into a coherent piece in such a way as to produce a particular effect upon the readers. In this case, Moir misjudged her readers, and what was produced was outrage against her, not a sneaking reinforcement of homophobia.

The key distinction between Red-tops and broadsheets is what range of responses they attempt to elicit in the readership. Redtops favour strong emotions like outrage, fear, disgust, scorn, etc., while the broadsheets confirm their readers' self perception as alert observers of the world around them, able to grasp all sides of complex situations, etc.

Thursday, 5 November 2009

Culture and Strategy

That's the sign in the Ford Motor Company war room. I've written before about leadership expert Sam Chand's theory that "Culture is more important than vision" and it's true. It doesn't really matter how great your vision is, or how brilliant your strategy. If you don't create a culture where vision and strategy can be realized, you'll fail. It's a simple choice really. Your organizational culture can either propel you to greatness or sink your ship. Too many organizations rely on the two columns of vision and strategy. They put all their money on the vision of the leader, or their corporate strategy. But too often, at the same time they create an internal environment of distrust, bitterness, and betrayal. Don't make that mistake. Build an internal culture of creativity, innovation, and talent, and just step back and watch the breakthroughs happen.


Taken from http://www.philcooke.com/ford. Ok, Phil Cooke does seem to be an odd mixture of media guru and christian, but I think the quote is good. Maybe I'll check out Sam Chand.